A percentage of sales on sports bras during Breast Cancer Awareness month, from 1st to 31st October will be donated to Al Jalila Foundation.
In the UAE, breast cancer is the most common form of the disease affecting women and constitutes around 40% of all female cancers, according to the UAE’s organization Al Jalila. The Foundation provides hope and support to women in the region by raising money to fund the latest studies. The Al Jalila Foundation is a global philanthropic organization dedicated to transforming lives through medical education and research.
Female-founded luxury athleisure brand L’Couture focuses on celebrating and empowering women. Naturally, the well-being of women is central to L’Couture principles. Therefore, to support Al Jalila Foundation’s pioneering research, L’Couture is proud to donate 10% of all proceeds from sports bra sales in the month of October.
L’Couture is a brand that supports women during their sweatiest pursuits and everyday endeavors with their luxury wardrobe staples that are both functional and wearable. The message the brand wants to promote is positive and proactive, not wanting to scare women but emphasizing the need to put themselves first and encouraging self-care. If you’re feeling under the weather, don’t wait to book a doctor’s appointment and get checked out.
L’Couture is dedicated to building a strong female community so you can feel as supported as you do in one of their sports bras. With a range of sports bras engineered for functionality with a selection of styles to suit all body types and activity, visit the L’Couture website to browse their full collections or visit one of their three stores.