• With 58% of new-gen experiencing increased screen fatigue as a result of the pandemic, adidas’ dedicated HIIT collection taps into the serotonin rush that is triggered by high-intensity movement. • To help the next generation get their HIIT of positivity this summer, adidas is hosting free classes at adidas Studio LDN, alongside access to […]Read More
Perfect for back-to-school, PUMA’s easy and practical children’s offering is drenched in joyful colors with transparent and solid effects. The new collection offers sun and optical styles with rectangular, round and cat-eye shapes that feature the iconic Formstrip pattern and PUMA lettering logo on the temples, which come together to provide a signature touch to […]Read More
Dubai, United Arab Emirates, June 20th, 2022: PUMA, the fastest sports brand in the world, enters the Slipstream. PUMA’s next-generation Slipstream sneaker brings ‘80s basketball to the modern-day. Without compromising its performance roots, the Slipstream is a court classic reinvented. The origins of the silhouette date back to the Slipstream, a high-top basketball shoe born […]Read More
This Father’s Day, make your father feel special and show him how much you care, with a gift from FALKE Ergonomic Sport System. Whether you are looking to encourage your father to step into a healthier lifestyle or to support his existing fitness habits, a gift from FALKE’s sports and fitness collection is the perfect […]Read More
Dubai, United Arab Emirates, 7th June, 2022 — For too long, running shoes have been made for men then redesigned to fit a woman’s foot shape. This season, PUMA is rewriting that narrative with the Run XX NITRO, a running shoe made for her. Named for the woman specific double X chromosome DNA sequence, the […]Read More
