Dubai, UAE, 28 October 2025 Under the vast golden sky of Al Qudra, Hamidi, the house of oriental luxury by Sterling Perfumes Industries LLC, unveils “Rituals of the Desert”, an immersive evening that transforms the dunes into Read More
“The Art of First Impressions” challenges the notion that price defines quality. Dubai – UAE, 28th October 2025At Beautyworld Middle East 2025, ARMAF, under the prestigious House of Armaf, hosted an immersive live session titled “The Art Read More
THE FUTURE OF FRAGRANCE EXPERIENCES BEGINS HERE. Dubai, UAE – 28th October 2025 Following the unforgettable launch of Armaf Club de Nuit Bling under the stars at Ain Dubai, Armaf continues to set new benchmarks in storytelling Read More
Dubai, UAE, 29th October At Beautyworld Middle East 2025, Emirati creator and entrepreneur Saoud AlKaabi presents a defining moment in his fragrance journey with the launch of SHK III and SHK IV. These two new fragrances Read More
The iconic fragrance house captivated the global industry with a showcase that defined scent as the ultimate medium for memory, identity, and sustainable luxury. DUBAI, UAE – October 28th, 2025 Ajmal Perfumes, a brand long synonymous with Read More
