du and Unilever forge strategic collaboration to transform warehousing and supply chain operations in the UAE

Collaboration on consulting and feasibility studies aims to drive transformation in warehousing through Industry 4.0 innovations and smart technologies.

Dubai, UAE, December 9, 2024

du, the leading telecom and digital services provider, announced a new collaboration with Unilever Gulf the region’s leading manufacturer and supplier of Beauty & Wellbeing, Personal Care, Home Care and Nutrition products to explore the application of Industry 4.0 technologies in UAE warehousing and supply chain operations.

Through this collaboration, du and Unilever will work together on a feasibility study focusing on innovative solutions for warehouse management in the UAE manufacturing sector. The study will explore smart solutions and applications of Industry 4.0 technologies potentials in enhancing operational efficiency, sustainability, and digital transformation in warehouse management and supply chain operations.

Fahad Al Hassawi, CEO of du said: “Working with Unilever, we are excited to go beyond what’s possible in industrial automation. Our expertise in IoT and smart technologies, matched with Unilever’s vision for a digitally transformed supply chain, will undoubtedly result in a powerhouse of industry-leading practices.”

Leveraging du’s IoT & Industry 4.0 offerings and Unilever expertise in warehousing and supply chain operations, the two companies will explore smart solutionsto enhance operational efficiency, sustainability, and digital transformation in warehouse management and supply chain operations. These studies will lay the groundwork for deploying cutting-edge technologies, providing critical insights and strategic guidance to maximize operational efficiencies and sustainability goals.

Mahmoud Abdel Naby, Head of Supply Chain Beauty & Wellbeing, Unilever Middle-East & Turkey said: “Our collaboration with du aims to generate insights that will enhance operational efficiency and establish a future-ready standard for warehousing and manufacturing in the UAE and beyond. By leveraging our combined strengths, Unilever aims to pioneer a model of industrial innovation that will set a benchmark for other companies.”

This collaboration underscores both Unilever’s and du’s commitment to driving significant advancements in operational efficiency, sustainability, and digital transformation in warehousing and supply chain operations.