Unleash Your Weekend Cravings: Indulge in Subway’s SubMelt Sensation, Where Taste Ignites Timeless Memories

Subway unveiled a first-of-its-kind A.I. powered campaign to launch its double cheese SubMelts.

Dubai, UAE

Take a break from cooking this weekend – sit back, relax and savor an explosion of cheesy goodness packed with rich flavor with the first bite that will fulfill all of your cravings. What’s better than a cheesy, crunchy coat embracing the top of your mouth, perfectly enhancing the richness and delight of every bite that will leave you wanting more? Let Subway’s cheese melt sandwiches make your weekend extra special, igniting your fondest memories of  indulging into your favorite cheesy treats.

If you haven’t tried it yet, the Subway SubMelts features four specialty panini-style toasted sandwiches – The Big Cheese Steak, Chicken and Mushroom Supreme, Dynamite Chicken, and Bella Mozzarella. With these, customers have the convenience of hearty food with the same Subway taste that people love.

Unveiled via a first-of-its-kind A.I. powered campaign, the double cheesy hot subs are available across all Subway locations in the UAE, KSA, and Kuwait.