Qatar, 04 March 2022– adidas today officially announced its partnership with Qatari runner Mariam Farid. The 24-year-old is the first-ever Qatari sportswoman to land a deal with the brand and is the latest addition to the growing Read More
Dubai, February 16, 2022 – Relentlessly subversive by nature; uncompromisingly elevated by design – for Spring/Summer 2022, adidas Originals introduces its second Blue Version collection, launched at The Dubai Mall Originals Store with an exclusive collaboration with Dubai based Read More
ADIDAS CREATES NEW POSSIBILITIES FOR WOMEN IN SPORT WITH ITS
Powered by the attitude of Impossible Is Nothing, the brand accelerates its mission to create real, lasting change for women in sport. This season sees the launch of major new women-focused innovations, alongside enhanced support Read More
ADIDAS X IVY PARK ANNOUNCES IVY HEART, A CAPSULE COLLECTION
THE CAPSULE COLLECTION GETS TO THE HEART OF THE MATTER IN REDS, PINKS AND NEUTRALS, WITH BOLD LOOKS IN INCLUSIVE SIZES AND FOOTWEAR FOR EVERYONE. Herzogenaurach, Germany – January 31st, 2022 – adidas and IVY PARK CEO Beyoncé Read More