April 30, 2025

Arabian Automobiles Celebrates Loyalty with a Transformative Nissan Makeover

 Arabian Automobiles Celebrates Loyalty with a Transformative Nissan Makeover

Dubai, UAE – 29 April 2025

Arabian Automobiles Company (AAC), the flagship automotive company of AW Rostamani Group and the exclusive dealer for Nissan in Dubai, Sharjah, and the Northern Emirates, is delighted to spotlight a heart-warming story of resilience and loyalty through its Ramadan ‘Keep It Rolling’ campaign.

This inspiring initiative culminated in an exciting reveal for Mr. Parameswaran, whose extraordinary journey with his Nissan Pathfinder 2001 has captured the imagination of many. Recognized for its remarkable mileage and enduring performance, the SUV has traveled over 700,000 kilometres — an enduring testament to Nissan’s reputation for reliability and the owner’s passion for adventure.

Mr. Parameswaran’s story is a nostalgic reminder of the bond between driver and vehicle, beginning with a surprise gift for his wife back in 2000. His son, Vaishnav, shared, “My dad walked into Arabian Automobiles in Deira and drove out with a surprise for my mom — a brand new 2001 Nissan Pathfinder. 24 years and countless adventures later, it’s still going strong, embodying the spirit of resilience and exploration.”

Behind the Pathfinder’s enduring legacy stands the unparalleled aftersales support from Arabian Automobiles. From state-of-the-art Nissan Retail Concept (NRC) facilities to the use of Nissan Genuine Parts and the expertise of trained Nissan technicians, every touchpoint has been designed to ensure vehicles like Mr. Parameswaran’s continue their journeys with confidence. These pillars of service excellence have not only preserved the Pathfinder’s performance for over two decades but also reinforced Nissan’s reputation for reliability across generations.

In recognition of his unwavering loyalty and the Pathfinder’s remarkable journey, AAC awarded Mr. Parameswaran with a AED 50,000 makeover package. The comprehensive includes a full body color wrap, new Bridgestone tires, exterior paint restoration, refreshed interiors and essential mechanical upgrades, ensuring the SUV remains ready for new adventures.

This story exemplifies Nissan’s core philosophy of Defying Ordinary, inspiring drivers across the region to push boundaries and create lasting memories. To witness Mr. Parameswaran’s inspiring journey, visit page and watch the #KeepMyNissanRolling video, and follow the hashtag for more stories that celebrate loyalty, resilience, and the spirit of adventure.