The Little Things Marks Milestone in Saudi Expansion at Wonder District Jeddah 2024

• The Little Things Returns to KSA for Expansion: Participates in The Wonder District at Jeddah.
• The Little Things opens its two booths at the event. One is focused on toys and the other is focused on figurines.

 UAE, 10th December 2024

The Little Things, specializing in figures, toys, fun and nostalgic collectibles, is elated to participate in the Wonder District event in Jeddah from 11th November to 14th December. This 30-day event, located off King Abdulaziz Road, is a vibrant addition to the growing entertainment landscape of the Makkah region. The Little Things has secured two stalls at the event, catering to its target audience, including passionate anime enthusiasts in Jeddah’s Wonder District. This participation aligns with The Little Things’ strategic expansion plans, as the brand actively evaluates the Saudi market and prepares to open its store in Riyadh.

The event provides the brand with valuable insights and opportunities to engage with its target audience, while also receiving great enthusiasm and support from attendees. The Little Things is showcasing two colorful booths—one for toys and one for figurines—with the goal of entertaining Saudi audiences and gaining a deeper understanding of this active sector. The Little Things is committed to deepening its presence in the Saudi market, strategically leveraging its ongoing month-long participation at Wonder District to establish meaningful connections with local communities and enthusiasts. This initiative reflects the brand’s vision for growth and its dedication to fostering long-term relationships in a dynamic and vibrant market.

The Wonder District aligns seamlessly with the objectives of Vision 2030, which seeks to position the entertainment sector as a key driver of economic growth and tourism while enhancing the quality of life for residents. Commenting on The Little Things’ successful participation in this landmark event, Hassan Tamimi, CEO of The Little Things, remarked, “Our presence at the Wonder District in Jeddah marks a significant milestone as we step into the Saudi market. This vibrant sector offers immense potential, and we are thrilled to bring joy to families and fans with our distinctive collection of toys and figures. We are honored to participate in an event of this scale, which provides an invaluable platform to reach a broader audience and establish a strong foothold in this dynamic region.”

The Wonder District has emerged as a dynamic hub of entertainment, attracting large crowds eager to immerse themselves in its diverse experiences. Featuring cutting-edge technology and catering to all age groups, it has successfully captivated both families and youth. For The Little Things, this bustling pop-up zone has served as an exceptional platform to showcase its unique collection, while also deepening its connection with the ever-growing community of anime enthusiasts. The event’s vibrant and engaging atmosphere has enabled the brand to reach new audiences, enhance its market presence, and build meaningful, lasting relationships within the region.