May 25, 2024

Max Mara’s classic revolution Pre-Fall 2022

 Max Mara’s classic revolution Pre-Fall 2022

“Classic doesn’t have to be conservative”: Max Mara has said it all along, and now produces three witnesses whose style and substance uphold the aphorism.

Frances Ann Lebowitz is a native New Yorker, a writer, wit, raconteur and sometimes actor, known for her sardonic social commentary. In the ‘70s she embodied the hip, downtown Manhattan of Andy Warhol’s ‘Interview’ and now she is wowing a new generation of fans in Martin Scorsese’s documentary series ‘Pretend It’s a City’.

Warhol’s advice to ‘always wear the same thing’ may have influenced the iconic Lebowitz to look that Max Mara loves: bespoke Savile Row pinstripe jacket, fine poplin shirt with French cuffs, washed-out jeans, western boots and a cashmere greatcoat.

Our muses’ wardrobe favourites are the cornerstone of Max Mara’s city-smart offering. In deep navy, those pinstripes work perfectly with bleached out boy-cut jeans.

From the high-end haberdashery, patchworked cravatte prints like the ones that decorate mens’ ties and touches of pink and pale icy blue. Those are the perfect colours for Max Mara’s new season T-shirts, which nod to a campaigning streak with boldly graphic slogans.